New signings and openings demonstrate ample runway for growingIHG Hotels & Resorts’ Essentials brands
IHG® Hotels & Resorts, one of the world’s leading hotel companies, is proud to announce the continued growth of two of its much-loved global brands – Holiday Inn Hotels & Resorts and Holiday Inn Express – following a flurry of signings and openings at airport locations across Europe.
This latest growth demonstrates the ongoing confidence of owners in these brands, which are part of the Holiday Inn Brand Family, directly supporting IHG Hotels & Resorts’ ambition for long-term expansion across a multitude of European cities as industry recovery continues. Famous the world over, the Holiday Inn Brand Family continues to be first choice for guests as well, with an estimated two people per second checking in, pre-pandemic, for a stay at Holiday Inn Hotels & Resorts, Holiday Inn Express or Holiday Inn Club Vacations properties across the globe.
(Mrs) Willemijn Geels, Vice President Development, Europe, IHG Hotels & Resorts, commented: “We’re delighted to keep growing our Holiday Inn Brand Family across Europe. These recent signings and openings at key airport locations across the market are the perfect demonstration of the popularity of these brands amongst owners and guests alike.
“For our owners and investors, our Holiday Inn and Holiday Inn Express brands have demonstrated real resilience in these tougher times – accounting for more than half of all new IHG Hotels & Resorts signings in 2020 and 60% of new openings despite the challenges of Covid-19. We understand that from our guests’ perspectives, these trusted brands provide a consistent, reliable and warm experience which has come to define True Hospitality.”
A snapshot of IHG Hotels & Resorts' recent growth in airport locations:
With 282 open hotels (46,301 guest rooms) across Europe and a further 24 properties in the development pipeline, Holiday Inn is the most recognised hotel brand in the world, and is proud to bring people together for moments that matter, striving to be the global beacon of mainstream travel that champions meaningful connections for all. Holiday Inn was recently voted the most trusted brand in travel by US consumers in a survey by Morning Consult.
Holiday Inn Express was created in 1991 to challenge convention in the travel industry with a belief in the power of simple, smart travel. The brand caters to smart, savvy travellers who are on-the-move and two steps ahead. The brand has 282 open hotels (36,538 guest rooms) across Europe with a further 31 properties in the development pipeline.
Globally, the Holiday Inn Brand Family has 4,266 open hotels, totalling more than half a million guest rooms, with nearly a thousand further properties in the development pipeline.
All figures as at 30 June 2021